Often as coaches and consultants are trying to scale-up their business and get out of the start-up stage, they find it difficult to find and acquire higher-value clients and therefore continue to undercharge for their own high-value and brilliance. What often works well in the start-up stage doesn’t work the same when you are trying to reach the next level.

So, if you would like to level-up your prices and fees by attracting and acquiring more premium clients of $25k, $50k, $100k, or more, it is important to understand how and why they buy.

  1. They don’t want another program, course, or membership. They want to invest in real help to fix their problem or get a specific outcome. They aren’t looking for cheap; they are looking for a result, excellence, and credibility. In fact, if your fees are too low, you will often repel high-value clients.
  2. They don’t need to speak to all of your past clients to make a decision. This is a broke, and scarcity mindset. I am not saying they don’t do their homework or research, but they trust their own judgment to make their own decisions.
  3. They are quick to make decisions if it is what they want or need and they believe you can help them.
  4. They will invest in a mastermind to surround themselves with higher-level people to move forward, but they don’t want to group coach.
  5. They don’t make decisions on where they are, they make decisions on where they want to be.
    I hope you find these tips helpful.

If you are an expert at what you do and you would like to acquire higher-value clients in your business to 5-10x your fees, book a strategy call with me, click the below button and let’s talk.

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