How to Create, Position, Sell and Make More Money in a Speaking Business with Lois Creamer
Episode Summary –
Every business model comes with its own challenges, but some are more easily scalable and less competitive than others. If you can find a business venture that you are truly passionate about and that meets those criteria, your path to success will be quick and effortless.
Speakerpreneurship is an often underlooked business model. With the right skills, strategies, and tools, you can make a lot of money in this largely untapped market space. This conversation will provide all the information you need to position your speaking business and maximize your profits.
In this episode, Lois Creamer shares how to jump-start your speaking practice, avoid pitfalls, and fast-forward the growth of your business. You will also learn how to take your business to the next level and how to get paid more by promoting other services.
Snapshot of the Key Points from the Episode:
[02:47] Lois’s background and how she got into what she does in her space.
[06:25] Benefits of integrating other components in a speaking business.
[08:50] How the speaking space shifted before and after the covid-19 pandemic.
[10:58] Why the value of your message should not change, despite the medium you use.
[15:22] Ways Zoom has been a game changer in the speaking business. And the best ways to control the Zoom rooms from distractions from the background.
[20:00] Practical ways Lois coaches speakers.
[25:39] Finding the best target markets for speaking engagements.
[36:09] Why motivational speaking does not work anymore.
[39:06] Benefits of authoring a book with experiences that transform people as speakers.
About Lois Creamer –
Lois Creamer has 20+ years of working with speakers, consultants, and experts who want to book more business, make more money, and monetize their message. Author of “Book More Business: MAKE MONEY SPEAKING” used in several National Speakers Association chapters as a curriculum Speaking Academies. Also author of “The Speaker Author: Sell More Books and Book More Speeches.” “Make Money Speaking” on Clubhouse.
- Book More Business: Make Money Speaking by Lois Creamer: https://www.amazon.com/gp/product/B0751NS2MY/
How to connect with Lois Creamer: