Writing A High-Impactful Book for Your Business with Nancy Erickson
Episode Summary –
As entrepreneurs, time is of the essence. We can’t afford to waste it, which is why getting things right the first time is crucial. This principle holds true when it comes to writing a book for your business.
Crafting a book requires a well-defined and executed process. Without a solid plan or strategy, you risk wasting valuable resources like time and money, with little to show for it. Understanding your audience and your writing process will enable you to crystallize your message, conveying it in an informative yet entertaining manner that resonates with your readers.
In this episode, Nancy Erickson, the owner of two book-related businesses and an award-winning nonfiction publishing house, reveals the key principles behind writing a book that positions you as an expert in your field. By following her guidance, you’ll not only increase your credibility but also attract a loyal following. Learn how to create a polished and impactful book that can be repurposed into multiple revenue-generating products.
Snapshot of the Key Points from the Episode:
[02:56] How Nancy helps entrepreneurs write books and repurpose them into revenue-producing products.
[05:41] Three things that your book should do for you and your business.
[11:42] The process of writing and expanding your book into other revenue streams.
[17:31] Nancy’s perspective on using AI to write your book. Nancy also talks about why it is important to have professionalism in writing your book.
[21:59] Nancy’s advice to anyone who wants to write a book to build their business.
[25:44] How investing in strategies you can continue building on into something greater.
About Nancy Erickson –
Nancy Erickson, The Book Professor, coaches professionals to become authors of high-impact nonfiction books that will establish them as experts in their fields, increase their credibility, and help attract a following. She created a step-by-step method that takes you from your initial idea to mapping and writing your book to a professionally published nonfiction book. All you need is an idea to get started.
Nancy Erickson is the owner of two book-related businesses, The Book Professor® and Stonebrook Publishing, an award-winning nonfiction publishing house. In 2022, she was named a Top 10 Book Coach in the US by The Coach Federation.
How to connect with Nancy Erickson: